Tastings & gatherings
Small-format events where people meet the product directly, in English.
Projects & Proof of Work
We would rather show a small number of real things than claim a large number of unverifiable ones. What follows is what we have actually run.
Our own channel for putting Japanese products in front of real people, in English. Tastings, gatherings and content that create demand before a single retail conversation begins.
For a Country Partner this matters commercially: it is an audience and a format you can deploy in your own market, rather than starting from zero.
Connect in English. Share Japan with the world.
Small-format events where people meet the product directly, in English.
Participants who publish and share on their own, without paid distribution.
The maker's background, told in a form that survives translation.
要確認：JAPAN Fes New York 当日の実写に差し替え
Not a trade show booth. We sold cold matcha drinks directly to the public, in the world's most competitive consumer market, to find out what people would actually pay for before committing to a product line.
| Date | 26–27 August 2023 |
| Market | New York, United States |
| Format | Direct-to-consumer sales at JAPAN Fes New York |
| Product | Cold matcha drinks |
| Operated by | Outgrow Japan Inc., with students of its LIBERTY school running the stand |
| Purpose | On-the-ground market testing ahead of a matcha line combining tea ware and tea-ceremony experience |
| Sales & conversion data | 要確認：販売数・客単価・反応（公開可能な範囲で） |
In June 2026 we ran a tasting in Tokyo built around the two categories we intend to take abroad: Shichiri wagyu grilled over charcoal, and matcha whisked and served on the spot. Not a photo shoot — a room full of people eating, drinking and saying what they thought.
This is the format a Country Partner can run in their own market. It is how we learn what a product needs to become before it goes on a shelf.
| Date | 11 June 2026 |
| Location | Tokyo, Japan |
| Format | Wagyu tasting over charcoal and matcha tasting, run together |
| Products | Shichiri wagyu · OGJ Matcha |
| Participants | 要確認：参加人数 |
| Outcome | 要確認：反応・得られた示唆 |
Shichiri wagyu over binchotan. Tokyo, 11 June 2026.
Work that is underway rather than finished. We list it because process is also evidence — and because inflating a track record is the fastest way to lose a serious partner.
Outgrow Japan Inc. has operated since November 2012 across corporate sales training, marketing education and advertising — the disciplines this business runs on.
JAPAN Fes New York, August 2023. Direct sales to the public rather than a stand at a trade fair.
Shichiri wagyu from Gifu, selected at the farm and put in front of a room in Tokyo in June 2026 alongside the matcha.
要確認：訪問先・件数・時期
要確認：品目・仕様書の有無
要確認：制作済みの資料
要確認：進行中の国・商談段階（公開可能な範囲で）
We are happy to walk through the work in a call, including what did not go well.